According to Forrester research, data-driven businesses grow 10 times faster than average businesses! Datateer’s enterprise analytics platform is designed to quickly make you a data-driven business, giving you advanced analytics platform capabilities.

We build and manage your data analytics platform and Data Assets, so you can focus on how they bring value to your business. 

A Data Asset is any of these:

  1. Data Source - a database, SaaS product, API, or other provider of raw data that you want to analyze.
  2. Metric - a data point you want to measure, calculate and analyze to make decisions and answer questions
  3. Data Product - a visualization, dashboard, or data share that your audiences use to understand and explore data

Our data analytics platform integrates modern data engineering products and open-source frameworks into a cohesive solution. But with Datateer’s analytics platform, you don’t need to worry about the technology or data operations. 

Instead, you can become a data-driven business, confident that your Data Assets are automated, consistent, and high quality.

Data Integration, Extraction & Replication (ETL & ELT)

What is the first step in creating a data analytics platform? Getting data out of silos! As long as data is scattered in various SaaS tools, databases, and APIs, getting a clear picture of your customers and operations is impossible. 

Datateer provides connectors to over 500 products, databases, and data sources. These include popular SaaS products like Salesforce, HubSpot, ZenDesk, Google Adwords, NetSuite, and Indeed as well as databases like Postgres, MongoDB, and SQL Server. Through our relationships with specialty vendors and open-source tooling, we never met a data source we didn’t like.

Data Consolidation & Centralization

With all your data in one place, you can ask questions across all your systems. And you set the foundation for more advanced analytics platform uses.

Instead of manually downloading CSVs and spreadsheets, all your data can be brought together automatically. Data from various sources is standardized to a consistent structure, ensuring reliable analytics.

Everyone in your organization can have access to the data they need, in a consistent way. Your centralized data remains secure and protected against breaches, adhering to the highest industry standards. And data remains secure because permissions and rules can be applied all at once.

Getting data centralized and consolidated is the heart of any enterprise analytics platform. It allows you to analyze all of your data together, regardless of where it came from.

Data Transformation (KPIs & Metrics)

KPIs and metrics provide critical visibility into your customers and operations. With Datateer, not only are these metrics tailored to your unique business needs, but they are also always fresh, consistently available, and reliable.

Our data analytics platform is meticulously designed to derive and present these metrics, ensuring that individuals across your organization have the insights they need, when they need them. As your business evolves, so can these metrics—reflecting the dynamic nature of modern enterprises.

We seamlessly blend data from various sources to craft holistic metrics, eliminating the traditional barriers posed by data silos. And with our automated data pipeline, you're assured that your metrics are perpetually up-to-date. Should any issues arise, our proactive system generates a service desk ticket, ensuring rapid resolution.

Data Dashboards & Data Products (Visualization)

As humans, we naturally gravitate towards visualizations and interactive exploration—it's simply more intuitive than sifting through spreadsheets or static reports. Datateer ensures your insights are not just numbers on a page but a vibrant, engaging experience.

Any business intelligence or reporting product can seamlessly connect and consume data from our analytics platform. Beyond that, our "Data Crew" specializes in building and managing self-service data analytics tailored to your business.

Not only does this enable quicker decision-making, but it also empowers your team members–no matter their tech proficiency–to dive deep into the data, ask questions, and derive meaningful insights. Your data becomes a visual story that everyone in your organization can understand, interact with, and use to drive impactful business decisions.

Embedded Analytics Platform

Most companies possess data that holds immense value for their customers. With embedded analytics, you can present these customer-facing analytics in a manner that's both secure and user-friendly.

Whether your aim is monetizing data, adding value to your core services, or transparently reporting your service activity, Datateer’s advanced data analytics platform has got you covered.

We offer several methods for you to share insightful data and analytics with your customers:

  1. Interactive dashboards embedded directly within your application.
  2. Standalone data products for your customers, allowing them to dive deep into insights.
  3. Scheduled reports and automated messages.
  4. Direct data set shares for comprehensive analysis.

Embedding analytics doesn't just offer value to your customers; it establishes trust. They see the transparency in your operations and the value proposition in real time. This builds stronger customer relationships and differentiates you from competitors.

Furthermore, our embedded solutions are designed with security at the forefront. We ensure that the right people see the right data at the right time, without compromising on data privacy or integrity.


"We created 100 different metrics very relevant to our customers. We have seen significant growth in our key accounts."

Paul Harty - Chief Strategy Officer @ Motion Recruitment

"We were data rich but information poor. When you are moving at the speed we are, you can't just throw people at that problem. Datateer gives us a full picture and saves us a ton of time.”

Kelsey Waters - Senior Director of Operations @ Equinix

"Datateer understood our data and consolidated all that information in a way that dramatically improved the speed and quality of client conversations."

Devin Mulhern - Managing Director @ Denver South EDP

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FAQ (Frequently Asked Questions)

What is a data analytics platform?

A data analytics platform is an integrated suite of tools and products that provides the capabilities for data analytics. These capabilities include extracting data from data sources, cleansing data, combining data, calculating metrics, analyzing, monitoring, error reporting, data reporting, and data sharing.

What types of analytics platforms can I create with Datateer?

  • App analytics platform: Understand how your application is behaving, trouble points, and how users are using it.
  • Cloud analytics platform: Get all your data into one place in the cloud. With a cloud analytics platform, your data is centralized and available to the people who need it.
  • Digital experience analytics platform: See how your prospects and customers are interacting with your system. Understand and optimize the customer journey.
  • Predictive analytics platform: With solid metrics established, you can identify trends and contributing factors to know how to influence your desired outcomes.
  • Business analytics platform: Bring all your business systems into a unified reporting model to get a holistic understanding of your customers and operations.
  • Marketing analytics platform: Bring data from all your marketing campaigns into one place to understand the effectiveness of all your marketing activity.
  • Big data analytics platform: Stream large datasets to a centralized data warehouse to identify aggregate trends and identify anomalies.
  • Embedded analytics platform: Increase trust and visibility for your customers by embedding customer-facing dashboards into your application.
  • Web analytics platform: Simplify web analytics and integrate it with your broader reporting strategy.
  • Self-service data analytics: Make everyone in your company data-driven by giving them the tools to explore data themselves.
  • Customer analytics platform: Understand your customer journey across all your business systems: marketing, product usage, customer success, support, billing, and finance.
  • People analytics platform: Optimize recruiting and hiring efforts by standardizing metrics and getting them into the hands of decision-makers.
  • What are advanced analytics services?

    Advanced analytics services provide additional capabilities beyond basic reporting. These may include predictive analytics, machine learning, or artificial intelligence models.

    What is an advantage of using a fully-integrated cloud-based data analytics platform?

    Historically, vendors provided fully-integrated data analytics. These proved to be monolithic, expensive, and hard to maintain. The modern data stack unbundles these capabilities into a set of tools that are cloud-based and follow modern data practices. However, the number of tools and the complexity to integrate them brings many data initiatives to a standstill.

    Datateer’s advanced data analytics platform integrates these tools into a cohesive solution. The advantage of this is that you no longer have to worry about the technology or tools, and you can focus on your data analytics. 

    Why is it important for companies to invest in building a complete data and analytics platform?

    According to Forrester research, companies that are data-driven grow at 30% on average, compared to 3% for all companies. That’s a 10x difference in growth! 

    • Companies that provide customer-facing analytics increase top-line revenue growth, reduce churn, improve customer relationships, and differentiate themselves from their competition.
    • Companies that analyze customer product usage and customer behavior increase upsells, increase customer satisfaction, and reduce churn.
    • Companies that analyze key financial metrics make better strategic decisions based on empirical evidence. 

    With more data available than ever, now is the time to invest in a complete data analytics platform.